Small Business Market Research Video 1:


  

Video 1: Ranking Higher with Fewer Links 

(12 minutes)

  
Topics Covered In Video 1:

1) Ranking Higher with Fewer Links

The purpose of the small business overview is to give you a grasp on how to rank higher and convert more sales and customers with fewer links. 

2) Use Theme Zoom Lite for VMAD (vertical market analysis)

Use Theme Zoom Lite to explore the VMAD (vertical market analysis) process because it takes far less time to drill into a Theme.

Since you are still in the process of selecting your Project Theme that will be dropped down onto the website blue print area later on, you do not need to wait for the thousands of keywords created by Theme Zoom Exclusive.

You primarily want to view the competitive data tied to each VMAD theme. TZ Lite allows you to do this more quickly. 

When you are ready to take the Website Blueprint course created by Russell and Sue, you will need to move your VMAD terms over to Theme Zoom Exclusive if you wish to research thousands of keywords at a time.

A Theme Zoom VMAD is also designed to help you distinguish between keyword research and market research.

3) The Three Legged Website Success Stool

There are three agendas that Theme Zoom attempts to help you integrate.

These are:

* Technical Agenda

* Educational Agenda

* Direct Response Agenda