Weblog Files Analyzed by Hand

The only thing more painful than creating a silo structured website by hand is analyzing log files by hand. 

Generally speaking, by the time you get your website created and launched you start moving onto the next thing in your business.  There is customer support to think about and product development and all the other things that have been neglected while you were putting your website together.

Who has the time or the energy to examine website stats except for the occasional glance at the summary page? How many people even check to see how many unique visitors you had last month and how they compares to the months before?

And yet tons of money is being left on the table by not doing this. 

Website log files hold the key to what your customers found interesting and what they didn't.  What keywords they used to find your website and what they searched for while they were there.

But who has the time or energy to go looking for all this data, and even when you find it, what do you do with it?

Face it.  Log files are ignored because they are painful!

Summary of Pain #9:

Trying to make heads and tails out of weblog files was so painful I rarely if ever tried to analyse them.