Selecting Pure Diverse Synonyms
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On your word document that contains your SEPS, type your Parent Theme as a column header:



Now you will begin to populate your Pure Diverse Synonym list:




But first, what is a Pure Diverse Synonym, and why is it important to segregate these terms?


A pure diverse synonym is a SEPS (search engine proven synonym) that does not contain the root word of any keyword contained within your parent theme.


Pure diverse synonyms have a high value because they have the least impact on your general keyword density within an article. They are not long tail keywords and so do not increase the general keyword density as it relates to your parent theme. Additionally, they support your theme density by the fact that they are a search engine proven synonym.


With a pure diverse synonym you support theme density without effecting the keyword density of your parent theme while still profoundly supporting your overall topic with relevance.


Within the list on my word document above, there are no pure diverse synonyms.


Do you know why?


All of the keyword elements contain a root word of one of the keywords that make up the parent theme "tattoo design".


In order to qualify as a pure diverse synonym it must not contain "tattoo" or "design".


"tattoos" for example, does not qualify because, minus the "s" it is "tattoo". If the parent theme was "tattoos designs" then you would have pure diverse synonyms in terms even if they contained "tattoo" or "design" because the singular version cannot contain the plurals within them.

In this case, we will leave the "Pure Diverse Synonym" notepad blank.